McDonalds - a Tapri

      Just to create an visual, i would start this with . 2 French Fries ,1 Coke Float,1 Chicken Tikka, a most repeatedly or common menu orders at an outlet of the food giant McDonald’s family restaurant in India.

     The brand has created such a great impact on our minds that we unconsciously fall for it.American companies have and R&D base that knows what exactly the food contains should be ,that you get addicted to there taste ,they know how exactly the atmosphere,how the mascot should look like & how the commercial be,all to make an impression on your mind that it’s the best place you could be.

     When it recently opened its store at our city’s boundary touching NH-4 (highway connecting major Indian cities Pune and Bengaluru) it elated me. I had a imaginary picture screening in my head about how it would be.How disciplined it will be,there management systems,researched processes all of which I was thinking and thinking with shear excitement in my mind.

      Now after about a year or so there is no more enthusiasm as i had before.It was all normal but still I had an image that Mc Donalds was a brand which is in every aspect an perfect global leader in food chain industry.

      But today it proved me wrong.It showed me again that great global companies which follow high standards & norms in international markets ignore Indian jurisdiction & take Indian laws just for sake, an formality on paper.

   These picture have been taken at the entrance of McDonalds family restaurant,Kolhapur,Maharashtra ,India. (My City)

       These pictures narrate the truth that McDonalds is no different than any other typical Indian restaurant which requires no clearances from authorities to operate. Looking at this, an typical Indian restaurant is by far more eco-friendly than McDonalds as they have very few non-bio-degradable waste as McDonalds dump.And yes McDonalds have not only dumped there waste, packaging & vegetables on highway but also tried to burn it similar as any other small cross street unorganised shop does in India.

      So what exactly McDonalds is ,it is by my view an institution only to make money at any cost even at the cost of environment. An good company is one which shows social responsibility but the best show environmental responsibility..Forget about environmental responsibility I even doubt the companies policies in direction of social responsibility.

Clearly  McDonalds is what we call a street side tea shop, a ‘Tapri’

      The government should take serious actions on this type of practices, so that Indian laws will be taken seriously.Waiting for the government to take action is like dreaming in this country at this time.The only way to teach this kind of act a lesson is to abandon it. We should try our best on our side , not to be a part of any system causing environmental & cultural damage to our country.